What is going on at jasoncardillo.com

06.04.10 Posted in Bright Ideas, marketing, website by admin

So, for my small but loyal group of readers (Hi Mom!), a quick status update.
As you can see, the series on what makes a Great Team Website is on permanent hiatus. While the content was informative, I never felt like I was adding anything to the equation with it. What I was suggesting was obvious, [...]

I Don’t Follow My Own Advice!

01.13.10 Posted in Bright Ideas, Wednesday Wisdom, communications, website by jasonc

It’s not that I didn’t have ideas for posts. It’s not really even that I got too busy. No, the real reason is that I didn’t execute the part of my plan that involved creating a quiver. A quiver, for a writer, is a set of posts that are pre-created and require little-to-no additional work to post.

Thanks Giving

11.25.09 Posted in Bright Ideas, Wednesday Wisdom, communications by admin

If you haven’t yet said thank you to the people that make it possible to do what you do, take a minute to do so now. It’s amazing how much a simple “thank you” is worth.
For me, it’s my clients.
Freedom Bicycles – who trusted me (and Scarlett) to help them build the first website for [...]

Your Iron Curtain

11.18.09 Posted in Bright Ideas, Social Media, Sponsorship, Wednesday Wisdom by jasonc

If the only reason you don’t do something is because you never did, that’s not a good reason. If the environment has changed dramatically and you are feeling pain because of it, this is a great reason to question yourself, to ask why. -Seth Godin
Unless you’re Alberto Contador, you’re probably feeling the effects of the [...]

How to Attend a Trade Show

09.16.09 Posted in Bright Ideas, Interbike, Trade Show, bikes by jasonc

I posted a couple of outside-of-the-(cycling)box articles for exhibitors yesterday over on Twitter, one from Jason Calacanis and another from David Barrett. Even though they’re written with a tech audience in mind, they are both chock full o’ ideas useful to exhibitors. But what if you’re a retailer walking around a trade show? There’s not [...]

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