The Flipside of Social Media

12.16.09 Posted in Social Media, Sponsorship, Wednesday Wisdom, communications by jasonc

My process and strategy for posting on the blog and/or Twitter is fairly simple – I call it the Mom Test.


The Real Point of Social Media

12.03.09 Posted in Social Media, Wednesday Wisdom, communications by admin

Have you ever had so much to say that you couldn’t get anything out? That, combined with a busy schedule, is my lame excuse for my Wednesday Wisdom coming out on Thursday. The truth is that I’m quite opinionated about a lot of things, but some things, the jury’s still out. And that makes it [...]


Thanks Giving

11.25.09 Posted in Bright Ideas, Wednesday Wisdom, communications by admin

If you haven’t yet said thank you to the people that make it possible to do what you do, take a minute to do so now. It’s amazing how much a simple “thank you” is worth.
For me, it’s my clients.
Freedom Bicycles – who trusted me (and Scarlett) to help them build the first website for [...]


It’s Not About You

11.04.09 Posted in Sponsorship, Wednesday Wisdom, communications by admin

My dad was in sales, so he taught me a few basics, worked with me on my pitch, and then sent me off into the cold, cruel world. I was enthusiastic. I was going to sell so many sponsorships, I would make money playing hockey, and I was only 13!


What Can Athletes Learn From a VC?

10.28.09 Posted in Social Media, Wednesday Wisdom, communications by admin

As a “business guy” who’s worked in a variety of industries, I’ve had the opportunity to read a lot off-topic content. I think this tendency has actually been one of the best things for my mind, as well as my career, because it makes me think about things in new ways. Today, I’m gonna ask [...]


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